Baby Clothing

Oh, baby! Shop high-quality & adorable baby clothes at NAME IT

At NAME IT, we believe that dressing your little one should be as fun and carefree as childhood itself, and where better to start than the beginning? Our baby clothing collection is inspired by the creative and loving spirit of children, bringing a touch of Scandinavian charm to every outfit! From the tiniest newborn to the most adventurous toddler and trendy tween, our kids’ clothes are designed to accompany you every step of the way. In our baby clothing line, you’ll find everything from basics and sleepwear to adorable tops, bottoms, and outerwear - all designed with comfort, safety, and quality in mind. Explore NAME IT’s cute baby clothes now.

Our design ethos: Playful, affordable, & inspired by children

At NAME IT, we design playful and affordable fashion for children who know what they want. Our designs are inspired by seeing the world through children's eyes and finding joy in their straightforwardness and spontaneity. We’re committed to producing on-trend designs that are stylish, comfortable, and safe for your little bundle of joy, meaning we use only the best materials and follow strict safety guidelines when creating our baby clothes. From the moment they arrive to their first-ever steps, NAME IT is here to make babyhood a little bit easier for both you and your baby!

Tiny clothes for big adventures: NAME IT’s range of baby clothing

Our extensive range of baby clothing is divided into several categories, each offering baby clothes in a variety of styles, colours, fabrics, and fits. Here are some of our most popular items and why we love them:

• Baby Basics: From baby onesies and baby bodysuits to baby playsuits, our baby basics are made for everyday living.
• Tops: Must-have essentials like cotton tees and dressier baby shirts from our baby boy clothing collection are always a must, and our baby tops are perfect for mixing and matching!
• Bottoms: Choose from a variety of baby jeans, baby trousers, baby leggings, and more, all designed for comfort and ease of movement.
• Dresses: Whether you're looking for a baby denim dress for casual outings, a baby tulle dress for a party, or a breezy baby summer dress, we have it all!
• Knitwear: Our baby jumpers, baby cardigans, and knitted baby overalls provide an extra layer of warmth and cosiness on chilly days!
• Outerwear: Prepare for any weather with our selection of coats and baby jackets.
• Sleepwear: Our baby sleepsuits and pyjamas are made with the softest fabrics to ensure a good night's sleep.

Shop baby clothing by occasion

At NAME IT, you can also shop based on occasion and season. Whether you're looking for the perfect party dress, a christening outfit, or seasonal essentials like linen clothing, we have it all!

• Special occasions: Celebrate in style with our baby party dresses from our baby girls' clothes collection! Browse baby Christmas dresses, baby christening dresses, baby wedding guest dresses, and more in sparkly fabrics and gorgeous colours.
• Seasonal flair: No matter the season, we’ve got you covered. Dress your baby in our adorable baby swimwear during the summer, or cosy up in our Merino wool baby clothes once the snow starts to fall!
• Cartoon besties: Our range of licenced baby clothes features all your child’s beloved characters, from Minnie Mouse to their favourite Disney princess. Check out our baby Disney clothes to inject some magic into your baby’s wardrobe!

Cute baby clothes for every step of the way at NAME IT

Make every day special with NAME IT’s collection of baby clothes! We design a wide variety of stylish, comfortable, and quality baby clothing that captures the playful nature of this precious period. With an eye for style and commitment to safety and durability, our baby clothes are meant to be loved and worn again and again until it’s time to transition to toddler clothes. Join the NAME IT family today by signing up for our Customer Club and start shopping to find the perfect outfit for your little bundle of joy!